Anonymous Survey Participant from Mexico:
1. What have been your experiences with McDonald's in your home country?
I haven't had McDonald's in my home country (or any other country) for a very long time, but mostly my experiences have been very similar to McDonald's in the U.S. However, McDonald's is much slower in Mexico than it is in the US, meaning it usually takes a lot longer to get your orders than it would here. Overall, my experiences have been very similar to the US.
I haven't had McDonald's in my home country (or any other country) for a very long time, but mostly my experiences have been very similar to McDonald's in the U.S. However, McDonald's is much slower in Mexico than it is in the US, meaning it usually takes a lot longer to get your orders than it would here. Overall, my experiences have been very similar to the US.
2. How often do you go to McDonald's when you are in your home country?
Not at all if I can help it. I've probably been to McDonald's once in the past two years.
3. Do you think there are any cultural ties to the McDonald's in your home country?
Not at all, but I guess it depends on what you mean by cultural ties. I think people in Mexico see McDonald's just like any other restaurant or fast-food place. There isn't more cultural weight to a McDonald's, it seems to just be there and accepted as something American that we also have in Mexico.
Not at all, but I guess it depends on what you mean by cultural ties. I think people in Mexico see McDonald's just like any other restaurant or fast-food place. There isn't more cultural weight to a McDonald's, it seems to just be there and accepted as something American that we also have in Mexico.
4. What are your personal perceptions of McDonald's in your home country(positive or negative) and why? What do you think are the general perceptions of McDonald's from people in your home country (positive or negative) and why?
I don't think people think about McDonald's or any other fast-food chain very much in Mexico. It's basically seen as a restaurant that has been around for many years. I think everyone knows it's not really "fast-food" because they take longer to give you your order than they do in the States, but it's not necessarily seen as negative, rather just the way it is. It's interesting because a Johnny Rockets opened recently where I'm from in Guadalajara, but it was opened up in such a fashionable way that marketed it as a really trendy and awesome restaurant that it became super popular and people really wanted to eat there. It also opened in one of the nicest upper-class malls and I think that the perception people had of it was that it was meant for a "nicer" crowd. McDonald's, on the other hand, you can get pretty much anywhere and therefore people don't see it as anything amazing or exclusive or even worthy of thinking about.
I don't think people think about McDonald's or any other fast-food chain very much in Mexico. It's basically seen as a restaurant that has been around for many years. I think everyone knows it's not really "fast-food" because they take longer to give you your order than they do in the States, but it's not necessarily seen as negative, rather just the way it is. It's interesting because a Johnny Rockets opened recently where I'm from in Guadalajara, but it was opened up in such a fashionable way that marketed it as a really trendy and awesome restaurant that it became super popular and people really wanted to eat there. It also opened in one of the nicest upper-class malls and I think that the perception people had of it was that it was meant for a "nicer" crowd. McDonald's, on the other hand, you can get pretty much anywhere and therefore people don't see it as anything amazing or exclusive or even worthy of thinking about.
Personally, I dislike McDonald's because I dislike most unhealthy food, but it has nothing to do with the company itself and rather a preference for other types of restaurants/eating out.
5. How does McDonald's in your home country compare to McDonald's in America (which one is perceived better and why)? How does class fit into this perception of McDonald's ?
I wouldn't say McDonald's is perceived better or worse in Mexico than in the US, but as I mentioned before, it is common knowledge that in the US McDonald's is actually "fast food" and in Mexico it isn't.
I wouldn't say McDonald's is perceived better or worse in Mexico than in the US, but as I mentioned before, it is common knowledge that in the US McDonald's is actually "fast food" and in Mexico it isn't.
This person found the experiences of McDonald's in Mexico and America to be similar which is interesting. What is different is the 'fast food' aspect because McDonald's in America food is typically already made while in Mexico they make the food right there for you which takes the customer longer to get their food.
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